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Illustrative imageResidence at sunset with the Owners Portal

— SEDA Owners

Your property,
fully under control.

SEDA OS is the proprietary software layer that orchestrates bookings, operations, maintenance, marketing and settlements. No generic SaaS. No improvisation.

SSEDA OS · LIVE· app.sedaprivatehomes.com/os
v4.2.1
OverviewBookingsFinanceOperationsReviewsOwnerOPERATIONAL

Arrivals today

3

2 confirmed

Maintenance

1

HVAC

Sample settlement · direct booking

€ 784

SEPA · 01 Nov

Gross revenue

€ 1.000

Base (excl. cleaning)

€ 900

Commission 24%

− € 216

Direct booking. On a channel booking, the platform's commission is deducted first. Cleaning belongs to the owner and is not part of the base.

Guest App Status

Guest AppActive
Nuki Smart LockOnline
HVACAuto · 22°

Current session

Mr. Andersen · 4 guests · check-in 16:00

Bookings timeline (14 days)

See calendar →
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— The complete system

Relentless marketing, one platform.

— Marketing intelligence

Conversion, pricing, reputation, SEO.

A transparent window into your investment and a relentless marketing engine. Operational, financial and legal information in real time.

ESENDENL

Multilingual campaigns

Strategies tailored to the key Costa del Sol markets.

Premium descriptions

Editorial copy that highlights what is unique about your property.

“A retreat where limestone meets the Alborán Sea…”

Competitive analysis

Monitoring the Costa del Sol compset.

ENEAGO

Dynamic pricing

Demand, seasonality and local events.

SUGGESTED TODAY

€2.890

Premium reputation

Impeccable review management to sustain 5★ status.

Non-Resident

Specific content for international guests and investors.

High-intent SEO

Average position

Luxury villa Marbella

#2

Costa del Sol rental

#4

Villa Puerto Banús

#1

Apartment Torremolinos

#3

— Compliance

Trust centre & Compliance

Complete peace of mind. We automate the management of the legal and tax framework applicable to your property, always operating in compliance with the regulations.

RD 933/2021

Integrated guest registration, ready for SES.Hospedajes.

SES Hospedajes

Guest identity verification at check-in.

AEAT reporting

Preparation of the tourist-rental informational declarations required by the AEAT.

IRNR documentation

We prepare the non-resident documentation for your tax adviser.

GDPR compliance

Lawful processing of guests' personal data.

Access control

Digital access logging and remote revocation.

Full traceability

Immutable log of every action and incident.

Guest documents

Digital signature of contracts and house rules.

Ángel Molina Baena, founder of Seda Private Homes

Owner

Hotel Estepona Plaza ★★★

hotelesteponaplaza.com

Founder

Ángel Molina Baena

Hotelier by training (Les Roches School of Hotel Management) and by trade for more than a decade at Iberostar. I founded Hotel Estepona Plaza as an owner-operator and learned that the difference between a property that performs and one that disappoints is not the location: it is the management. Seda is that management, brought to the luxury villas of the Costa del Sol.

Les Roches · Hotel managementIberostar · 8+ yearsHotel Estepona Plaza · FounderHotel Estepona Patio · Opening soon

Awards & Recognition

TripAdvisor

Travellers' Choice 2024

Booking.com

Traveller Review Award 2026

Core Masters

Hotel of the Year · España

Expedia

Traveler Preferred Award

Orbitz

Traveler Preferred Award

— Frequently asked questions

What you want to know before we talk.

We apply a 24% commission on the accommodation revenue, after deducting the platform's commission (Airbnb, Booking...) and the cleaning fee, which is entirely yours: we never charge on the gross. As a share of what the guest actually pays, the real effect is closer to 18%. Itemised in each monthly settlement in SEDA OS. There is no fixed fee and no exit penalty. The first three direct signings pay no onboarding fee; the fourth and fifth pay €490 and after that the fee is €1,290 (excl. VAT).

A SEDA team employed locally on the Costa del Sol, available 24/7 through the Guest App. Routine queries are pre-filtered by Ask SEDA (AI concierge) and escalated to a human concierge as context requires. Average response time: under 2 minutes.

SEDA OS prepares the tourist-rental informational declarations required by the AEAT and includes integrated guest registration, ready for reporting to SES.Hospedajes (RD 933/2021). SEDA does not file tax returns on the owner's behalf: we hand over the documentation in the format your tax adviser requires, and your tax adviser files it.

No. The entire process (valuation, contract, onboarding, photography, listing and operation) is signed digitally. Contracts are signed using digital identification and a qualified seal.

Yes. Block the dates in SEDA OS or the Owners Portal. The team prepares the home for your arrival as it would for any other stay, at no additional cost (only housekeeping and replenishment at internal rates).

We assess architecture, location, privacy, local operational capacity and fit with the SEDA standard. We do not work with every property. The analysis is confidential and without commitment.

Sixty days' notice, no penalties. Confirmed bookings are honoured up to their departure date. Operational data, professional photography and reviews belong to the owner and are exportable at any time.

— Next step

Let's talk about your property.

A confidential analysis of your property's potential within 48 hours. No commitment. No cost.

48h

Valuation

0€

Cost of the valuation